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Project

National Tourism Program – Ceara Project in Brazil

General Information

Opportunity Type:
Services

Project Summary

The objective of the project is to generate the conditions that facilitate the increase of the participation of tourism in the economy of the country and improve the competitiveness of the tourism sector.

Component 1: Tourism Product Strategy
Component 2: Tourism Marketing Strategy
Component 3: Institutional Strengthening
Component 4: Tourism Infrastructure and Basic Services
Component 5: Environmental Management

 

The total cost of the project is estimated at US$ 70.16 million.

 

UPDATE:

 

27 May 2010

There will be a need for civil works in the upgrade of projects in three hubs, construction or restoration of paved access roads, and expansion or installation of sanitation system. Consulting services will also be necessary for market studies, diagnostic study, integrated tourist site upgrade, consolidation of the PDITS, development and implementation of management instruments, preparation and implementation of the environmental management plan, socioenvironmental audits, institutional strengthening, marketing strategy, program administration, and external audit.

7 May 2010

This operation was approved by the Board in 5 May 2010. The agency in charge of executing the project is the Department of Tourism (Setur).

31 July 2009

The total estimated cost of project is US$ 250 million with IDB contribution amounting to US$ 150 million.

27 May 2010

There will be a need for civil works in the upgrade of projects in three hubs, construction or restoration of paved access roads, and expansion or installation of sanitation system. Consulting services will also be necessary for market studies, diagnostic study, integrated tourist site upgrade, consolidation of the PDITS, development and implementation of management instruments, preparation and implementation of the environmental management plan, socioenvironmental audits, institutional strengthening, marketing strategy, program administration, and external audit.

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