Women and Girls Lead Global is a public-private partnership between USAID, the Ford Foundation, and the Independent Television Service (ITVS), working in collaboration with CARE. The partnership is a 3-year, 9-country, 30-film media project to promote gender equality and women’s empowerment worldwide, creating a 10-episode documentary film series each year about women and girls rising above dire circumstances to seek better lives for themselves, their families, and communities.
Television networks in nine countries will broadcast the series to viewers. Local film, radio and new media producers will create “call-to-action” content such as public service announcements, radio programming and mobile content to localize the series and engage viewers. CARE and local NGOs will work with Women and Girls Lead Global to build media engagement campaigns to amplify and increase the impact of existing civil society efforts already underway in education, health, violence, economic empowerment and leadership.