The purpose of USAID’ Integrated Governance Activity (IGA) is to create the good governance framework and local capacity that is necessary for improved delivery of key services, particularly for health, education, and economic development. USAID has recognized that for this assistance to truly forge and strengthen the social contract between citizens and the State, it much reach people at the community level, where most citizens experience government. The project must do this by not only addressing capacity issues, but also – through empowering a broadly inclusive set of nongovernmental actors to hold public officials to account for better services – by changing the incentives of officials at all levels of government to act in the best interests of citizenry.
The purpose of the Communications Advisor is to produce a detailed analysis of the communications landscape in the DRC, including the nature of IGA’s audience, effectiveness of various media platforms, and how and when to use these platforms. The analysis will include a communications strategy for the duration of the project with suggestions for:
- Using communications tools to inform the public regarding project activities, for example public meetings, or publicizing an annual budget;
- Using communications tools to support project activities, for example advising taxpayers of their tax obligations and rights, or guides to successful advocacy for civil society;
- Using communications tools to influence behavior, for example reducing corruption, or encouraging people to pay their taxes.
The Communications Advisor reports to the Deputy Chief of Party (DCOP). Working with a local consultant, he/she will produce an inception report, draft final, and final report of the analysis described above. As part of the analysis, the consultant will:
- Identify the communications needs of the project, and the potential to use communications tools to advance project effectiveness;
- Present a matrix to show what medium is most suitable for each type of messaging, and the possible costs associated with each medium;
- Evaluate the potential for sponsorship in general terms, and assess sponsor’s interest relative to different media; and
- Make specific proposals for all necessary and desirable communications activities to strengthen the project’s effectiveness.
- BA in communications and at least 10 years of experience in project support communications or similar work, of which some should be in Africa
- Experience using social media tools for project communications preferred
- Experience on USAID-funded or other donor projects preferred
- English fluency and professional level oral and written skills in French required
About the Organization
DAI works at the cutting edge of international development, combining technical excellence, professional project management, and exceptional customer service to solve our clients’ most complex problems. Since 1970, DAI has worked in 150 developing and transition countries, providing comprehensive development solutions in areas including crisis mitigation and stability operations, democratic governance and public sector management, agriculture and agribusiness, private sector development and financial services, economics and trade, HIV/AIDS, avian influenza control, water and natural resources management, and energy and climate change. Clients include international development agencies, international lending institutions, private corporations and philanthropies, and host-country governments.