The Wallace Center develops partnerships, pilots new ideas, and advances solutions to strengthen communities through resilient farming and food systems. The Wallace Center fosters a healthy and more resilient food and farming system by cultivating intentional, focused learning networks and communities of practice, applying our own research and the work of others to understand, document, and disseminate viable enterprise models, bringing lessons to a broader audience, and providing a broad range of technical assistance services. We recognize the importance of convening diverse stakeholders to address common challenges and engage in cross-sector collaboration among nonprofit organizations, for-profit business, government agencies, and philanthropic foundations to help regions adapt models to their unique environments. Our work is guided by our organizational values:
- Honoring community knowledge and leadership
- Protecting ecological integrity and resiliency
- Centering diversity, equity, and inclusion
- Fostering authentic partnerships and collaborations
- Prioritizing local and regional economic solutions
- Strengthening market transparency and integrity
- Cultivating a supportive and optimistic work environment
The Center’s strategy for food systems change is actualized through three intersecting initiatives – Regional Food Economies, Community-Based Food Systems, and Resilient Agriculture & Ecosystems – and is supported by the communications and outreach capacity of several digital communities of practice that the Wallace Center manages
The Center’s strategy for food systems change is actualized through three intersecting initiatives – Regional Food Economies, Community-Based Food Systems, and Resilient Agriculture & Ecosystems – and is supported by the communications and outreach capacity of several digital communities of practice that the Wallace Center manages.
The Communications Officer will lead Wallace Center’s external communication strategy and its implementation, via all relevant means and channels. The candidate will also lead the streamlining and potential rebranding of Wallace Center’s websites, resources, and knowledge products, in order to communicate and manage a cohesive organizational brand.
The Center is committed to building a diverse staff and strongly encourages applications from candidates of color.
This position is Part-time. Minimum of 20 hours per week to start, with goal to work up to full-time status within 12 months. More hours, as needed, around special Wallace events, select conferences. Light domestic travel anticipated.
Essential responsibilities will include:
- Lead the development of Wallace Center’s communications strategy and its implementation.
- Collaborate with Wallace leadership on streamlining all current Wallace brands and websites, in effort to enhance and professionalize the Center’s branding and marketing.
- Provide technical support to Center management and staff on development of appropriate messages and approaches for awareness, advocacy, and behavior change, via various communications channels.
- Lead the development of branding and messaging pieces: one-pagers, sponsorship materials, donor reports, and others, as relevant.
- Lead development of the Center’s social media strategy and provide guidance and support to staff in implementation.
- Research and support the development of relevant publications and platforms to pitch Wallace content: blogs, opinion articles, collaborative pieces, white papers, and others, in effort to support Wallace brand growth and recognition.
- Work in concert with Winrock’s Communications team and Wallace leadership to oversee all facets of Wallace Center’s new website.
- Lead marketing and communications efforts, including production of signage and other materials, for Wallace’s flagship National Good Food Network Conference.
- Be the primary Wallace Center liaison and manager for any multi-media contractors, such as photographers and videographers hired to cover Wallace Center events.
Minimum of a BA in Communications, Public Affairs, Journalism or related fields, OR professional or lived experience that demonstrates the capacity to fulfill the position’s responsibilities.
- At least 4-6 years of professional experience in development and implementation of communications plans and strategies, including production of high-quality marketing materials (print and digital)
- Experience writing press releases, reports, awareness materials, etc
- Experience in developing and managing website content creation and social media communications, with an understanding of the relevant success metrics and their tracking
- Passion for and understanding of the US food system and the various stakeholders, agencies, and media outlets relevant to Wallace Center’s work and mission
- Demonstrated writing skills (English fluency) for published content designed for a variety of audiences and mediums, proposal preparation, reporting and other assigned tasks.
- Highly creative: able to utilize different tools to create visually engaging, powerful marketing and communications content.
- Strong time management and organizational abilities for completing detailed communications and other relevant assigned tasks.
- Ability to creatively and consistently drive engagement through online outreach and content development.
- Excellent interpersonal and speaking skills to work with a wide range of internal and external stakeholders and diverse communities.
- Takes initiative, self-starter, and self-directed as well as the ability to work effectively in a team.
- Ability to meet deadlines and manage multiple concurrent tasks.
- Ability to quickly learn new policies and procedures, and to navigate various audiences and reporting needs.
- Proficiency using Microsoft Office software, including: Excel, Word, Outlook, and PowerPoint.
- Knowledge and experience using design software highly desirable.
- Knowledge/experience in UX desired also desirable but not required.