The DFID-funded Market Development Programme for Northern Ghana (MADE) has identified five layers of data-based solutions that will help to address the challenges stated by MADE partners as they advance through levels of sophistication in running their business. These five layers and their corresponding data requirements are explained in the TOR.
We are now aiming to contract a service provider to design, develop and deploy a data tool that will integrate as many of the five layers into one data tool. The objective of the assignment is to create a tool that will assist MADE partner businesses to efficiently collect data and utilize it for their individual business needs. The data tool, at the front-end will be a mobile application, used primarily by the agents employed by the partners.
The service provider should also review existing technologies (e.g., from other donor programs such as ADVANCE of USAID) that are already available in Ghana and can be leveraged for this exercise. Service providers are encouraged to submit alternate ideas that can resolve the issues listed above.
Please review the TOR with further information about timeline, deliverables, application and the two-step selection process.
About the Organization
The Market Development Programme for Northern Ghana (MADE) is a six-year (2014 – 2020) programme funded by UK aid from the UK Government and implemented by a consortium including Nathan. MADE works to promote growth and reduce poverty in the Northern Savannah Ecological Zones (NSEZ) by improving how agricultural markets function.
MADE uses a market systems development approach, partnering with the private sector, to address gaps in agricultural markets which prevent small holder farmers (SHFs) and rural enterprises from being productive, commercially viable and profitable.
Five years ago, when the MADE programme began, the agricultural markets in the NSEZ were not conducive to SHFs or the rural enterprises that sold goods and services to them. Farmers were unable to buy essential inputs for their farms such as quality seeds or tractor services. These products and services were either unavailable or unaffordable. MADE designed a number of innovative business models to enable rural enterprises to deliver these services and products to SHFs in a commercially sustainable manner. Through partnering with rural enterprises, MADE has supported them to technically and financially adopt and operate the models at scale.
As a result of MADE partners operating these models, agricultural markets are functioning more effectively. At the end of the 2017 growing season, MADE’s 68 partners provided goods and services to 53,495 SHFs, 43% were women farmers.
As a result of the delivery and use of these goods and services 48,164 (21,059 women) SHFs and rural enterprises achieved higher sales and turnover and 48,220 (21,073 women) had higher income after the 2017/18 harvest. Incomes for each of the SHFs working with MADE partners has risen, on average, by £434 since 2015.
In its last 2 years, MADE will build the sustainability of the market improvements by
transforming a cohort of strong rural enterprises into anchor enterprises. It is sharing
evidence of its results with Government and donors to promote adoption of its models and a market systems development approach.