General Statement of Purpose of the Contract:
The Senior Development Outreach and Communications (DOC) Advisor will lead the Mission to investigate, analyze, collect, manage, and distribute information associated with the USAID foreign assistance program in Sri Lanka and Maldives. A crucial objective is to develop strategic information used to educate and promote better understanding of USAID programs for Sri Lankan, Maldivian, and American audiences. Equally important is to ensure outreach activities further Mission and U.S. Embassy strategic goals. Close collaboration with the Mission management will ensure that outreach activities support USAID/Sri Lanka and Maldives strategic goals including, but not limited to, those outlined in the Sri Lanka Country Development Cooperation Strategy (CDCS) and the Integrated Country Strategies for Sri Lanka and for Maldives.
To effectively achieve these objectives, the DOC Advisor will work closely with the Embassy Public Affairs Section (PAS), as well as USAID staff, local news agencies, and USAID partners. The DOC Advisor will be the USAID/Sri Lanka and Maldives primary point of contact and liaison for information requests on program activities. Use of social media is increasingly important for messaging and it is essential that the incumbent is well versed in all mediums and able to produce products in house.
S/he will supervise one local hire DOC Specialist (FSN10) to form a core DOC team that will continue the development and implementation of the Mission’s overall communications strategy, including the formulation of Mission-wide messages. A key function of this position will be to work with the local DOC Specialist to build capacity of other staff in the Mission as well as communications POCs of implementing partners so that messaging and outreach reflects achievements from across the Mission portfolio. The DOC team advises and works closely with implementing partners on production of videos, stories and other publicity materials and on the planning and logistics for outreach and local media events.
The Senior DOC Advisor collaborates closely with and follows media policy set by the U.S. Embassy Public Affairs Officer on all media outreach, interagency events, and VIP visits. It is therefore critical that the incumbent is able to develop strategic messaging which is politically sensitive and nuanced. The Senior DOC Advisor also serves as the primary liaison with USAID’s Bureau for Legislative and Public Affairs (LPA), and with the relevant communications teams based in the Agency’s headquarters in Washington, DC, USA.
Statement of Duties to be Performed:
The specific duties of the Senior DOC Advisor include, but are not limited to, the following areas:
A. Strategic Communication Planning, Execution, and Analysis 30%
B. Public Information and Publicity Materials 25%
C. Media Relations and Press 25%
D. Supervisory and Coordination Role 20%
a) Education: At least a bachelor’s degree from an accredited college or university in the following subject areas is required: Journalism, Media and Communication, English Literature, Public Relations, Marketing, Business Administration, International Studies, International Relations. (Educational requirements must be met at the time of application for the subject position.)
b) Work Experience: A minimum of eight years of experience, including three years in a supervisory capacity, of progressively responsible experience in marketing, public relations, communications, or journalism. Experience with diplomacy or covering international affairs or development is required. The incumbent must have demonstrated experience using social media; organizing and conducting roundtables and other events; producing web content and videos; planning and delivering training; and working collaboratively with journalists. The incumbent must also have experience communicating for or with private sector entities. Relevant overseas experience is required.
c) Knowledge and Technical Skills: Thorough knowledge of messaging, marketing, and social marketing. S/he must have the ability to create compelling messaging across a variety of media, including print, blogs, social media, video, and speeches. S/he must have experience with the planning or execution of video content. S/he must have ability to use diverse computer software to produce on-line and print communications materials, including MS Word, PowerPoint, Excel; and a photo editor and graphic illustrator, along with some understanding of a web content management application. The incumbent must possess an understanding of and experience with international development issues. S/he must also have the ability to think creatively about other means to tell the USAID story and convey key messages through multi-faceted strategic communication campaigns. S/he must have experience, knowledge and skill in engaging with the private sector. The incumbent should also have knowledge of Sri Lanka or other similar Asian contexts. The incumbent must demonstrate outstanding oral and written communication skills, and the ability to communicate effectively at all levels in multicultural contexts. The incumbent must demonstrate tact, judgement, diplomacy, leadership and teamwork. The incumbent must also demonstrate the skills necessary to design and execute strategic communication campaigns and teamwork.
d) Interpersonal and Leadership Skills: Exceptional leadership, communication and interpersonal skills and demonstrated ability and willingness to function collaboratively and productively as a member of a multi-disciplinary and multi-functional team. Must have the ability to work effectively in a team environment to achieve consensus on policies, activities and administrative matters. Technical skills alone are not sufficient to be selected for this position. Proven ability to work well in complex institutional settings and to develop networks of relationships that facilitate collaboration among colleagues and a genuine interest in assisting USAID staff with expedient program implementation. Must exercise discretion, tact and diplomacy especially when dealing with politically sensitive issues, must be able to interact effectively with a broad range of internal and external partners and USAID clients, international organizations, and host country government officials or NGO counterparts.
e) Language Skills: Must be fluent in English (Level IV). Incumbent must have proven ability to communicate quickly, clearly, and concisely, both orally and in writing, including technical reports and strategic, conceptual documents.
DEADLINE: July 27, 2020/11.59 p.m. Sri Lanka time