Compelling careers pages: Invite job seekers to explore your story

A well-designed careers page is critical to a global development organization’s growth and success. Build your site to provide more than just opportunity for a career. Photo by: Michael Alvarez-Pereyre / Gvahim / CC BY-NC-ND

Think a well-designed careers page isn’t critical to a global development organization’s growth and success? Consider this: 76 percent of U.S. job seekers prefer to find and apply for jobs through a company’s career page, according to a 2014 study by Potentialpark, an expert in online applying.

A good careers page “sends the message to candidates that hiring good people is important to the company,” said Nick Leigh-Morgan, founder and CEO of, an online recruitment system.

For the dispersed employee base of global development organizations in particular, the career site may be the best opportunity someone has to delve into an organization’s mission and determine whether it’s a good fit.

“Your career site can help you stand out, capture that candidate connection and make sure that you are their first choice,” Stephen Nemeth, experience planner at branding and recruitment company JWT INSIDE, told Devex.

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This article was last updated on 14 November 2017

About the author

  • Husnadevex

    Husna Haq

    Husna is a Devex correspondent based in the greater New York city area. She covers national news, politics, and publishing as a correspondent for the Christian Science Monitor, and travel news for the BBC. She worked for National from 2006 to 2008, where she helped develop the organizations digital presence.