French blue chips converge on social business

Despite generating small profits, social business initiatives are taking root at France's publicly traded companies — and interest isn't waning. Here are some recommendations for firms and nonprofit partners that might want to venture into social business.

About the author

  • Bill Hinchberger

    Bill Hinchberger is a global communications professional and educator. He studied at Berkeley and has taught at the Sorbonne. Based mostly in Paris, he spends quality time in Brazil and the United States, and works extensively in Africa and Latin America. He has served as an international correspondent for The Financial Times, Business Week, ARTnews, Variety, and others. One current focus of his work is content creation for foundations, NGOs and other organizations, especially those working on issues related to international affairs, the environment and development. He also runs training programs for professional journalists, notably in Africa, and is an associate of Rain Barrel Communications, a leading consultancy for social justice projects.

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