Social Media Tools Beef up Haiti Relief Operations

Relief workers, military personnel and news organizations have turned to the use of social networking sites such as Twitter, Facebook, Flickr and LinkedIn to coordinate and bolster humanitarian work in Haiti, according to Dallasnews.com.

“Social media has revolutionized how people will be giving to and interacting with nonprofits,” said Anita Foster, a spokeswoman for the Red Cross of Dallas. “We have been overwhelmed and astonished by the response.”

These online social tools were primarily used to create maps of destroyed communities and databases of casualties and missing people. Aid organizations and charities have also relied on these sites to mobilize funding for relief work in the Caribbean nation.

About the author

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    Ma. Rizza Leonzon

    As a staff writer, Rizza focuses mainly on business coverage, including key donors such as the Asian Development Bank and AusAID. She covers breaking business news particularly at the ADB and has conducted interviews with specialists from the Inter-American Development Bank, World Bank and other top players in international development. Rizza also contributes to the daily Development Newswire and other Devex publications.