Forrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. They work with business and technology leaders to develop customer-obsessed strategies that drive growth. Forrester’s unique insights are grounded in annual surveys of more than 675,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of their most innovative clients. Through proprietary research, data, custom consulting, exclusive executive peer groups, and events, the Forrester experience is about a singular and powerful purpose: to challenge the thinking of their clients to help them lead change in their organizations.
Forrester clients want to make an impact. They want to be challenged with future-focused thinking that drives growth and results. What they value most is a bridge between managing today's reality and realizing tomorrow's potential.
They challenge their clients and each other with provocative and original ideas. They offer a path forward to improve business results.
At Forrester, their core values guide us in everything they do:
Client: At Forrester, their clients come first. How can they do a better job for them? They never stop working on it.
Collaboration: They collaborate — both with one another and with their clients – share ideas honestly, and work through problems together.
Courage: It's not always easy to make the tough call, but their clients and their colleagues expect and value that from Forrester.
Integrity: If they don't practice truth — if clients, employees, and shareholders can't count on us to be honest — then why should they trust us?
Quality: Often used by clients to describe Forrester's services and employees, it's a critically important company attribute.
CHALLENGE THINKING. LEAD CHANGE.