The
Ministry of Tourism of Ecuador is the state portfolio responsible for tourism in Ecuador. As the governing body, it leads the tourism activity in Ecuador, develops the sector in a sustainable, conscious and competitive way, exercising its regulatory, planning, management, promotion, dissemination and control roles.
It was created on August 10, 1992 by President
Sixto Durán-Ballén with the name of "Ministry of Information and Tourism", appointing Pedro Zambrano Izaguirre as prime minister of the portfolio.
Vision
Turn Ecuador into a tourist power. A unique destination that develops its natural - cultural heritage and is recognized for
excellence in the quality of services .
Mission
Exercise the rectory, regulation, control, planning, management, promotion and dissemination, in order to position Ecuador as a preferred tourist destination for its exceptional cultural, natural and experiential diversity within the framework of conscious tourism as a generating activity of socio-economic development and sustainable.
