Whether you’re eyeing markets in the next city or across continents, they understand the importance of knowing what consumers watch and buy. That’s their passion and the very heart of their business.
They study consumers in more than 100 countries to give you the most complete view of trends and habits worldwide. And they’re constantly evolving, not only in terms of where they measure, or who they measure, but in how their insights can help you drive profitable growth.
Whether your business is a multinational enterprise or a single storefront, they believe innovation is the key to success, in both what you create and how you market your products and ideas. That’s why they continue to develop better solutions to help you meet the needs of today’s consumers, and find out where they’re headed next.
So let’s put their heads together. They’ll bring their insight to your business and help you grow.
Through responsible, sustainable business practices and their commitment to giving back, they care for the communities and markets where they live and operate their business. Their Global Responsibility & Sustainability strategy at Nielsen includes all environmental, social and governance (ESG) issues that affect their business, operations, and all internal and external stakeholders. Being a responsible corporate citizen is woven into Nielsen's DNA. Their global teams work together to have an uncommon impact in the marketplaces and communities where they live and serve.
Their Global Citizenship and Sustainability Council, which launched in 2014 and comprises a cross-functional leadership team, aligns new and existing initiatives to ensure that Nielsen is continuously making progress in all areas of long-term citizenship and sustainability.See more