They’re an advertising agency with an addiction. But theirs isn’t the type of dependency usually associated with our industry.
When clients give us their hard earned money, a sense of fiduciary responsibility overcomes us. They need to sweat that cash and grow it.
As obsessions go, their focus on generating quantifiable results means they might not fit the mould of conventional ad men and women (although they do use colourful language and some of us probably drink too much). But the creativity, passion and purpose they exhibit in the pursuit of marketing ROI makes for happy people and happy clients.
It also speaks to their name. Rogerwilco: They hear you. They understand you. They will comply.See more