Adetunji A.

MBAObafemi Awolowo University



Adetunji began his career as an intern with Total E&P Nigeria Limited where he worked in the civil works division. Upon graduation as best student in his class, he was recruited by P&G as Consumer Research Analyst from where he moved to Customer Development Department as a key account manager (KAM) covering Edo/Delta region. For two (2) years, he led the company’s $3m business managing over 80 staff of distributors and sub-distributors. During this period, he grew the business by +20% despite operating in a shrinking market due to macro-economic conditions and won the award for the best key account manager for four times leading other 16 KAMs across the country. Adetunji also designed a full-proof business plan that ensured a zero-business loss transition from local distributors to international distributor saving more than 80% of the business and providing employment to over 40 professionals in sales, accounting and logistics. He also identified strategic partners (wholesalers and retailers) in both states which ensured preservation of family businesses. Due to his outstanding performance, the company rewarded him with the Vice President Lion Award for the employee with ideas which delivered best initiative for the company. Adetunji was promoted the same year as Emerging Channels Leader to lead P&G e-commerce business. During his role in Emerging Channels, He led a group of experts across Sales, Finance, Logistics, Marketing, Purchases and IT in IMEA (India, Middle East and Africa) region to recruit first e-distributor in Nigeria’s FMCG to serve e-commerce giants such as Jumia, Konga and others. Within four months, online fundamentals of P&G brands grew from less than 20% to 65% and market share grew from less than 5% to 43%. He is Corporate Member of the Nigerian Society of Engineers; International Association of Engineers, Hong Kong and Nigerian Association for Energy Economics. He is also a Fellow of World Business Dialogue, Germany.


  • development
  • private sector development
  • sales
  • market research
  • research & development
  • nigeria
  • india
  • germany
  • hong kong
  • Sectors
  • Funders
  • Countries
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