Voting is now open to select the top 10 entries for the new product of (RED), a brand that has been put up to help mobilize funding for the Global Fund to Fight AIDS, Tuberculosis and Malaria. Under the “Pearson Presents the (RED) Challenge,” marketing students from across the U.S. have created their own marketing pitches for a new (RED) product to raise funding for and awareness on the fight against AIDS in Africa. Voting ends April 25.
