Request for Consultancy Offers: Fairtrade Video Series Hub
Project: GIZ COVID-19 Fair Trade Emergency Initiative
Funded by the German Agency for International Cooperation (GIZ)
Context:
Fairtrade’s approach enables farmers and workers to have more control over their lives and decide how to invest in their future. As a leader in the global movement to make trade fair, Fairtrade supports and challenges businesses and governments while connecting farmers and workers with the people who buy their products. By choosing Fairtrade, people can create change through their everyday actions.
In light of the recent pandemic, Fairtrade International has secured a grant from the German Government’s Development Agency GIZ/BMZ to deliver COVID19 prevention, relief and economic recovery interventions in 21 countries in Latin America, Africa and Asia. The goal of the project is to mitigate the impact of the COVID19 pandemic on Fairtrade producers’ health, wellbeing and economic sustainability. The project will be implemented starting November 2020, with the relief based activities expected to end 28 February 2021. The remaining resilience activities will be implemented until the end of June 2021.
The project aims to: i) provide immediate relief to and support prevention of the further spread of the pandemic on at-risk producers and their wider communities in Latin America, Africa and Asia; as well as, ii) help producers recover from economic losses due to COVID19, maintain and diversify their supply chain relations, and ensure business continuity, food security and income generation for their members - thereby building producers’ resilience to future shocks and stresses.
As part of this project, a film series will be created to communicate the impact of the fund on the ground for Fairtrade certified producer organizations and their farmers. The video series will need to be available online in different countries, ideally through one unique platform/space which is distinct enough from other Fairtrade communication outputs.
The following are our expectations for what viewers/users should mainly be able to do:
Please note we are open to have platforms that are already out there customized, including social media channels, and also having new sections to be placed within Fairtrade’s existing websites, etc.
However, we are trying to restrict the number of brand new websites within our online ecosystem and would prefer not to go via that path.
Hub Requirements:
We are looking for a service provider that can help us design and develop this solution which will host a variety of brand new Fairtrade videos and basic content. Below are the requirements for the platform from an internal and external/user perspective. We would need support from the service provider in order to achieve them.
Internal:
External/user perspective
Application Process:
The project will need to start end of February, to be completed in a period of three to four months. Please submit by January 29 your expression of interest with the following information:
The top three selected candidates will be invited to a one hour and a half pitch with the Fairtrade team. Afterwards the final candidate will be selected.
Applications should be sent to:covidresponse@fairtrade.net with subject line “Fairtrade COVID19 Communications tender: Video Series Hub”