Ghada Hammouda is chief marketing officer at Qalaa Holdings (formerly Citadel Capital), an African leader in infrastructure and industry whose business units operate in the energy, cement, transportation and logistics and mining sectors.
One of Africa's most attractive assets both domestically and internationally is that it holds the world's largest youth demographic. But the major challenge for the region is creating enough jobs for the growing population, argues Ghada Hammouda, chief marketing officer at Qalaa Holdings.
