For Jennifer Morris, chief operating officer of environmental nonprofit Conservation International, there are two reasons her organization has been able to continue to grow for nearly three decades, forming successful partnerships with different stakeholders along the way.
“One of the key reasons for our continued growth is our emphasis on measuring performance,” Morris told Devex. “If you can’t measure it, you can’t determine the return on investment. So we aim to be very specific about our impact.”
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About the author
Daphne Davies
Daphne Davies is a London-based freelance journalist and consultant with more than 30 years' experience in international development. She has worked with the U.N., the European Union, national governments and global civil society organizations, including Amnesty, WWF and LDC Watch. Her expertise is in monitoring government policies in relation to international cooperation. Her interests are in sustainability, social and economic matters, women and least developed countries.
