How to use LinkedIn for fundraising

LinkedIn app on a phone. Photo by: StockSnap

BRUSSELS — “Underused and underrated.” That is consultant Eelco Keij’s verdict on LinkedIn when it comes to charities and NGOs searching for funding opportunities.

The professional social network LinkedIn now has more than half a billion users from more than 200 countries. But even four years ago, Keij realised with “frustration”  that few nonprofits were making use of the free tools available through LinkedIn to reach potential donors.

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About the author

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    Vince Chadwick

    Vince Chadwick is the Brussels Correspondent for Devex. He covers the EU institutions, member states, and European civil society. A law graduate from Melbourne, Australia, he was social affairs reporter for The Age newspaper, before moving to Europe in 2013. He covered breaking news, the arts and public policy across the continent, including as a reporter and editor at POLITICO Europe.