On social media, (RED) is in a league of its own among international development-focused organizations, with more than 1 million Facebook likes and Twitter followers each. What can other aid groups learn from (RED)‘s success? We asked the group’s chief digital officer.
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Eliza Villarino currently manages one of today’s leading publications on humanitarian aid, global health and international development, the weekly GDB. At Devex, she has helped grow a global newsroom, with talented journalists from major development hubs such as Washington, D.C, London and Brussels. She regularly writes about innovations in global development.
