The Coca-Cola Co. takes partnership seriously, and as a result evaluating potential partners is a detailed process that assesses core competencies and capabilities.
The company needs to know who they are working with and needs to have confidence that they will deliver what they say they will, said Bea Perez, Coca-Cola’s chief sustainability officer.
And while NGOs will continue to be important partners, Coke is also looking at how it can develop more partnerships with other companies as well, she said.
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About the author
Adva Saldinger@AdvaSal
Adva Saldinger is a Senior Reporter at Devex where she covers development finance, as well as U.S. foreign aid policy. Adva explores the role the private sector and private capital play in development and authors the weekly Devex Invested newsletter bringing the latest news on the role of business and finance in addressing global challenges. A journalist with more than 10 years of experience, she has worked at several newspapers in the U.S. and lived in both Ghana and South Africa.
