What Coca-Cola looks for in development partners

By Adva Saldinger 06 July 2016

Via Devex Youtube channel

The Coca-Cola Co. takes partnership seriously, and as a result evaluating potential partners is a detailed process that assesses core competencies and capabilities.

The company needs to know who they are working with and needs to have confidence that they will deliver what they say they will, said Bea Perez, Coca-Cola’s chief sustainability officer.

And while NGOs will continue to be important partners, Coke is also looking at how it can develop more partnerships with other companies as well, she said.

To learn more about how Coca Cola evaluates partners and where Perez sees its strategy going, watch the video above.

About the author

Adva Saldinger@deveximpact

As a Devex Impact associate editor, Adva leads coverage of the intersection of business and international development. From partnerships to trade and social entrepreneurship to impact investing, she enjoys exploring the role the private sector and private capital play in development. Previously, she has worked as a reporter at newspapers in both the U.S. and South Africa. Most recently, she has been ghostwriting a memoir for a former child slave and NGO founder in Ghana.

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