With the dramatic evolution of digital technology and the rapid penetration of social media, ADK has further evolved to embrace these changes to provide real-time future-facing solutions – solutions that will truly activate consumers.

From January 2019, ADK group transformed into a holding company structure with ADK Holdings Inc. (ADKHD) functioning solely as a pure holding company, and ADK Marketing Solutions Inc., ADK Creative One Inc., and ADK Emotions Inc. being operating companies affiliated with ADKHD.

ADK Marketing Solutions Inc. will be responsible for providing integrated solutions in the marketing field, focusing on communication and planning / buying of digital and mass media, and utilising marketing data.

ADK Creative One Inc., the product of a merger between the former Creative Solutions Sector of ASATSU-DK Inc. and ADK Arts Inc, will be a fully integrated creative company, providing one-stop solution to its clients, ranging from planning through production & implementation in the creative and promotion areas.

ADK Emotions Inc. will further demonstrate its uniqueness and strength in the content business and will firmly establish its foundation in the rights marketing business.

As a result, ADK group will become a collective group in which each operating company has its own expertise and strengths.