The Australian Information Industry Association (AIIA) is Australia’s peak representative body and advocacy group for those in the digital ecosystem. They are a not-for-profit organisation to benefit members, and AIIA membership fees are tax deductible.

Since 1978 the AIIA has pursued activities to stimulate and grow the digital ecosystem, to create a favourable business environment for their members and to contribute to Australia’s economic prosperity.

They do this by delivering outstanding member value by:

• providing a strong voice of influence
• building a sense of community through events and education
• enabling a network for collaboration and inspiration; and
• developing compelling content and relevant and interesting information.

Members
AIIA membership is open to all organisations in the digital ecosystem in Australia and is governed by the AIIA Constitution. Once an organisation becomes a member, employees can participate in and benefit from AIIA events, programs, Special Interest Groups and activities around Australia.

They represent digital organisations nationally, including:

• global brands such as Apple, Adobe, Avanade, EMC, Deloitte, Gartner, Google, HP, IBM, Infosys, Intel, Lenovo, Microsoft and Oracle
• international companies including Optus and Telstra
• national companies including Ajilon, Data#3, SMS Management and Technology and Technology One; and
• a large number of ICT SMEs and digital Incubators.

Their national Board and the state Councils represent the diversity of the digital economy across Australia.

Their Strategy
Their Strategy Map 2015-18 (available to members) includes the following Outcomes by 2018:

• Powerful brand and reputation
• Peak body of Digital Leaders
• Highly influential
• Role model for Digital
• Target services and clear ROI
• Financially viable.

AIIA Structure
The Board
The Board of Directors oversees all AIIA operations, develops the National Business Plan, and sets the strategic direction of the Association.

State Councils
The State and Territory Councils promote the AlIA's objectives, programs, policies, interests and objectives within those specific State and Territories.

Executive
The Executive provides management and operational support for the activities of the Association nationally.

Event Partners
Their Event Partners provide organisation and management for AIIA events and support the AIIA Councils across the States and Territories.

AIIA History
The AIIA had its origins as the Australian Computer Equipment Suppliers' Association (ACESA), which was established in 1978.