Banco di Sardegna S.p.A. (BDS)

They are part of the Sardinian territory in which they were born and grew up and they commit themselves every day to create value for their customers and the communities in which they operate. They sink their roots in tradition, but they have their sights set on the future so they can continue to grow, always staying with people. VALUES RELIABILITY They set solid foundations to ensure the trust of their customers and they strive, every day, to better meet their expectations. RESPONSIBILITY They treat the quality of the relationship with their customers with the utmost attention, always keeping in mind its needs and those of the community in which it is located. TRANSPARENCY They communicate very clearly with their customers, making all information accessible and keeping their promises.   LOGO Banco di Sardegna has always been the Bank of the Territory: its history is closely linked to the evolution of the Sardinian economy and society. For a long time, the history of the Sardinians was above all the history of wheat, from which they drew the first nourishment, the bread. Precisely for this reason their logo is the pintadera, an ancient terracotta instrument used in the Nuragic era to decorate and mark bread.