Improving The Significance of Every Indonesia
Bank BTPN is a foreign exchange bank and is a merger between PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and PT Bank Sumitomo Mitsui Indonesia (SMBCI).
Bank BTPN is focusing to serve the mass market segment comprising of retirees, micro-, small- and medium-enterprises (MSME) and mass market; the consuming class segment; and corporate segment. The business focuses are supported by Bank BTPN business units including BTPN Sinaya – a financing business unit, BTPN Purna Bakti – a business unit focusing to serve retirees, BTPN Mitra Usaha Rakyat – a business unit focusing on micro businesses, BTPN Mitra Bisnis – a business unit focusing on serving small and medium enterprises, BTPN Wow! – a financial inclusiveness focusing on the unbanked segment, Jenius – a digital banking platform serving the consuming class segment, and corporate business unit which focuses on serving national, multinational and Japanese companies. BTPN also has a subsidiary namely the BTPN Syariah which focuses on serving customers from the mass market. Through the Daya Program, which is a sustainable and measurable empowerment program for the mass market, Bank BTPN regularly gives training and information to improve the customers’ capacity so they can grow and have a chance to live better.
Like the two inseparable sides of a coin, the empowerment program is an integrated element in their business model. Through their all products and activities, Bank BTPN always tries to create opportunities for theircustomers to develop and live a more meaningful life.
