BIG CEE is part of the company BIG Shopping Centers Israel, whose headquarters is in Belgrade, the capital of Serbia, since 2007. The company was founded with the mission of developing the BIG brand in the Balkan countries and focused on the implementation of the BIG Shopping Centers strategy and vision both in Serbia and in neighboring countries such as North Macedonia, Albania and Montenegro.
BIG CEE owns and manages 13 active shopping centers - 11 in Serbia and 2 in Montenegro. In Serbia, there are 9 retail parks under the BIG brand, two shopping centers under the BIG FASHION brand and the only designer outlet in the country under the BIG FASHION Outlet brand. With a focus on the company's core product – retail parks, the BIG CEE company has become one of the leading companies in the field of retail real estate in the Balkan region.


