Who they are

In 2001, DNA was a small mobile telecommunications company who entered the market as a challenger. Through various phases, it has grown into one of Finland’s leading telecommunication corporations. The core of their mode of operation still consists of cost-effectiveness, fast movement and innovation. In accordance with their values, they are fast, bold and straightforward in all their actions.

They are inspired by the many possibilities of digitalisation. With DNA’s high- quality connections, customers can access digital services on the best mobile devices available on the market. When it comes to businesses, their key growth area is work that is independent of time and place.

Their vision and strategy

The focus of their strategy is on customers: they want to differentiate through customer experience and make their customers’ everyday life more inspiring, entertaining and productive.

Their strategic goals:

1. They want to be a great place to work. They aim to be one of the most desired employers in Finland. The happiness and well-being of their employees is crucial for us to be able to provide the best customer service on the market.

2. The most satisfied customers in consumer and corporate business.

3. Industry-leading financial development and faster than average market growth.