Fidelity Bank was issued with its universal banking license on June 28th 2006, making Fidelity Bank Ghana Limited, the 22nd bank to be licensed by the Bank of Ghana under the new Banking Act, 2004 (Act 673). The Bank is owned by Ghanaian individuals, other institutional investors and its senior executives.
The Bank was formerly Fidelity Discount House, the leading discount house in Ghana. After operating profitably for 8 years, the business environment in the country attracted investors to the idea of establishing a bank.
Fidelity Bank has a team of high calibre professionals with diverse skills and experience. The Bank has invested heavily in technology and continues to invest heavily in training to ensure that it is at par with the best in the world. Fidelity Bank offers a comprehensive range of products and services to meet the banking and financial needs of existing and potential customers.To ensure the relevance of their comprehensive range of products and services, they continually review the demographics of their customer segments to ensure that their offerings meet the banking and financial needs of existing and potential customers.
Fidelity Bank’s vision is to become a world-class financial institution that provides superior returns for all stakeholders. With People who are professional and proactive, state of the art Technology, exceptional Corporate Governance Standards, good knowledge of the Local Market, Financial Capital and above all, a Customer-Centric Culture, Fidelity Bank is contributing its quota to the development of the banking industry and by extension the Ghanaian economy.
On 1 October 2014, the Bank acquired ProCredit Savings and Loans Company Limited (PCSL) from ProCredit Holding Germany (PCH) and the DOEN Foundation of the Netherlands. ProCredit Savings and Loans Limited (PCSL) is a non-bank financial institution that provides savings and lending services to its clients.
Fidelity Bank has two subsidiaries:
• Fidelity Asia Bank Limited
• Fidelity Securities Limited
Fidelity Asia Bank Limited (FABL) was established in July 2012 as a wholly owned Asian subsidiary in Malaysia. FABL carries on the business of offshore banking.
Fidelity Securities Limited (FSL), a fully owned subsidiary of the ban k, is the investment banking arm of the bank. Formerly known as Fidelity Asset Management, FSL’s business involves providing advisory services, issuing of securities, raising of capital and undertaking portfolio investment management for clients.
To become a world-class financial institution that provides superior returns for all stakeholders as follows:
-Their customers: The best place to bank
-Their shareholders: The best place to invest
-Their employees: The best place to work
-Their regulators: The best place to benchmark
To be amongst the top three banks in Ghana by December 2018, based on all key performance indicators: deposits, fees, quality of loan book, cost to income ratio, and anchored on three key pillars -
-Their service and processes, and
-Return to stakeholders.
Driven to Exceed Expectations (Can-Do Attitude)
-Customers: They are driven to exceed your expectations.
-Processes: Their drive propels every aspect of their business.
-Employees: They are driven to build their organization with their contributions.
-Community: They know that the momentum of their drive can propel their community.
-Customers: Their customers value their integrity.
-Processes: They approach every aspect of their work with the highest standards of integrity.
-Employees: They recognize the value of each other's contributions and know that they work together to form an integral whole.
-Community: They know they are integral to their community and they take this responsibility very seriously.
Passionate to Serve
-Customers: They know that they exist to serve their customers.
-Processes: Their technology aids their processes which serve their organization comprehensively.
-Employees: They know that by serving each other willingly, they build themselves.
-Community: They see no difference between themselves and the community they serve.
Culture of Excellence
-Customers: They promise their customers an excellent banking experience at Fidelity: excellent products, excellent service, and an excellent environment.
-Processes: They get it right the first time, every time.
-Employees: They believe that excellence is attainable.
-Community: Their community expects excellence from them and they don't disappoint.
Serving the Community
-To support Community and social event.
-They encourage community to move from a pro – spending life to a saving culture.
Where is Fidelity Bank Ghana Ltd.