Fuego Verde SC is governed by the conservation principles established by Aldo Leopold (1887-1948). In addition, from their perspective, it is essential to incorporate society and institutions to effectively fulfill the task of conserving their natural capital.

Fuego Verde SC is a reliable, transparent, honest and leading organization in the conservation of the environment, which trains people towards a philosophy of management for the conservation of natural resources, collaborating with the instances of the three levels of government, universities, research centers and the different sectors of civil society, sharing world-wide experiences for the use, conservation and commercialization of natural resources and their biodiversity, observing the application of public policies regarding the conservation and management of the natural heritage of Mexico, inside and outside their natural protected areas, proposing and spreading alternative solutions to environmental problems with social participation,giving special attention to disadvantaged or vulnerable social sectors such as women, children, older adults and indigenous people, through training, education, training, technification, communication, dissemination, advice, consultancy, technical assistance, formulation of studies and projects, providing or managing financing, resources and support, marketing, import and export of goods and services that contribute to the development of communities and the conservation of the environment.import and export of goods and services that contribute to the development of communities and the conservation of the environment.import and export of goods and services that contribute to the development of communities and the conservation of the environment.