A full service marketing communication company that is effectively managing market perceptions by working hand-in-hand with its clients to successfully position their businesses and brands, as well as enhancing their visibility, in an increasingly crowded and highly competitive environment. Over the past years, Influence Communications has transformed into a holding company with four subsidiaries; Influence Public Relations, Influence Advertising, Influence Events Management and Influence Government & Investment Affairs. With over 50 local, international and regional clients, and 75 diligent professionals, Influence Communications has managed to deliver some of Egypt’s biggest and impactful campaigns that shaped the public opinion and influenced consumers’ minds and beliefs. They rely on closing the full circle of knowledge by taking the 360 approach and seeing the business from all its different angles.