As ING Group, they entered the Turkish market in December 2007 by purchasing 100% of Oyak Bank's shares from Oyak Group. As of July 7, 2008, as ING Bank, they started to offer world-class financial services to their individual and corporate customers in Turkey. In the light of their brand strategy, which is based on digitalization and innovation, they removed the term "Bank" from their name in 2019, emphasizing their pioneering attitude in the transformation of the financial sector and their understanding of being a technology company with a banking license.

As ING Group; they provide services to their individual and corporate customers in Europe, North and South America, Asia and Australia with their more than 53 thousand employees in 40 countries in total. With the "Think Forward" approach that they adopt as their global strategy, they aim to make it possible for their customers to always be one step ahead in their private and business lives. They are adopting a growth-oriented strategy in digital banking, taking their claim on new generation banking behind them.

Their Three Values

1. Honesty

They carefully weigh the potential implications of their actions and make their decisions with everyone involved in the process in mind. They give honest, clear and unambiguous advice to their customers.

They strictly comply with all relevant legislation and ING internal policies. They expecttheir customers and suppliers to do the same.

They tell the truth. welcome; this means that they consider the priorities of all their stakeholders in their work and act honestly.

2. Attentive

They manage the assets and financial information of others. There are few things more important and more sensitive than these, both in private and business life.

They put their customers at the center of all their work. Their customers get the return of their trust in them; expects its assets, priorities and information to be managed with the right competencies and value.

They only take and carefully manage financial risks after appropriate assessments have been made.

3. Responsible

From the projects they finance to the lighting of their offices, they work with the awareness that the work they do will have both social and environmental impacts. Respects human rights, cares about the environment; They try to prevent and reduce any negative effects. They work closely with their customers to support continuous improvement.

They support diversity and versatility of all kinds, not just because it's true, but because different backgrounds and different ways of thinking foster new ideas.

They invest in the society we live in, support responsibility projects and encourage their employees to participate in volunteering programs.