Founded by Enayet Karim in 1968, Interspeed is one of the first Bangladeshi advertising agencies. They are an independent agency, revered for their creative streak and great brand building work for some of the largest clients in the country. Their strength lies in their ability to think differently and act boldly and bring a solution-neutral integrated approach to marketing problems for their clients. They build and nurture strong brands by creating communications that circumvent the usual and disrupt the status quo. They respect the consumer. They think different. When it comes to marketing communications, they boldly go where no one has gone before.
“Still crazy after all these years” sang Paul Simon. Ever since Enayet Karim opened their doors in 1968, in those halcyon days of advertising in Bangladesh, they have always been the enfant terribleof the industry. Over the years they have been known to boldly step out of their comfort zone and reinvent ourselves on more than one occasion. In fact, if there is one thing that has been constant in their 48 year history it is that they keep changing.
“Times they are-a changing” sang Bob Dylan. It’s no longer about crafting languorous copy and setting television commercials in glamorous locations. Their days are now spent chasing the various technologies that get invented everyday and in trying to stay ahead of a teenager who types way too fast. Whoever said ‘You can’t teach an old dog new tricks’? So here they are, evolving, and still crazy! That’s because they still love telling stories and creating connections, spreading joy and building brands. Not the flash-in-the-pan sort, but the ones that are loved for a long time.