Julius Bär Group AG, known alternatively as Julius Baer Group Ltd., is a small to medium sized generalist private banking corporation founded and based in Switzerland. Headquartered in Zürich, it is among the older Swiss banking institutions. Since 2018 the bank has been on a major cost cutting drive, leading to significant employee attrition and hundreds of job cuts on the back of a detailed investigation revealing a poor employee and risk culture across the bank.

Established as a traditional private bank and named after Swiss banker Julius Bär, it provides investment management, real estate financing, wealth management, and select offerings in sales and trading based on an open and managed architecture. The majority of income is generated by commissions and service fees. Located in 28 countries, it is known for its banking secrecy and bank–client confidentiality. Julius Baer employs a staff of over 6,600 worldwide.