Lapis is a leading strategic communications agency operating throughout the Middle East, North Africa and Central Asia.

From deciding whether a vaccine is safe to give to a child in Pakistan to building confidence in an election process in Yemen, for over a decade their work has framed how individuals, communities and nations see their world. Operating throughout the Middle East, North Africa and Central Asia, Lapis is a full-service strategic communications agency that supports local and global efforts to bring about positive change in frontier markets and challenging environments.

They are meticulous in their thinking and analysis, and diligent in the development and application that follows. At the heart of this effort is a striving for betterment. Betterment of the circumstances for those they work for, and the audience they communicate to. Betterment of their work, and of theirselves. It is this philosophy that ensures they do not settle for strategies that leave ‘winners and losers’, instead they only seek to offer win-win solutions through strategic communications.

They strip away the non-essential layers until they find and understand the very fundamentals of the challenge. It is an approach that demands they have in-depth local knowledge of the environments, cultures and societies in which they work and build strategies based on insight, not observation. By seeing their strategies through to implementation and evaluation, they never lose sight of the fact that they are accountable for their ideas.

They provide: Research, Strategy & Planning, Media Planning, Creative Services, Production, Outreach & Media Dissemination, Training & Capacity Building and Monitoring & Evaluation.