The National Agency for the Promotion of SMEs offers a new visual identity to mark the transition to a new roadmap by 2020 dedicated to the emergence of a competitive national entrepreneurial ecosystem

The State-Morocco SME Contractual Framework 2015-2020 aims in particular to:

* Strengthen the competitiveness of ecosystems and SMEs by leveraging the following levers: operational performance, investment, creativity and co-development and access to markets.
* Promote entrepreneurship and animation of the entrepreneurial ecosystem through the deployment of the status of self-entrepreneur and support for the formalization of activities.
* To bring out a new generation of entrepreneurs and SMEs with a structuring and high-impact business model.

The 2015-2020 Morocco PME® roadmap is divided into five programs targeting five business segments: self-entrepreneurs, ecosystem business partners, SMEs, small businesses and companies with high growth potential.

The Agency adopts a new visual identity, a new title "Maroc PME®" and a new slogan: "entrepreneurship - growth - competitiveness". The latter refers to the main areas of intervention of the Agency.

CONTRACTUAL FRAMEWORK 2015 - 2020
Developed mainly on the basis of the new strategic orientations of the industrial acceleration plan signed in July 2015

ROADMAP 2015 - 2020
Articulated around three major challenges: creating sustainable jobs, developing efficient ecosystems and promoting an environment conducive to entrepreneurship

NEW VISUAL IDENTITY
To accompany its new strategic mission, the Agency is getting a new look.