Pacific Consulting Group (PCG) helps companies create products and service experiences that earn high customer adoption, satisfaction, loyalty and value. This starts with developing a clear line of sight into the needs, preferences and values of customers.

The company was founded in 1980 by two Stanford-trained marketers who saw an opportunity to advance the customer satisfaction space by introducing innovative techniques and analytical rigor. Today, PCG remains a small, nimble customer research and consulting firm that develops smarter customer analytic and innovation solutions. They are based in Redwood City, California with a satellite in Boston, Massachusetts and virtual staff around the country.

PCG has an outstanding reputation in the markets they serve and their client work is founded on having a highly collaborative culture where people love to execute well, solve business problems, expand thinking, and build long-term client relationships. They’re a tightly run team of experienced professionals, and our small size keeps the company agile and their overhead low.

Their goal is to fast-forward their clients to customer success.

Services

For over 30 years, Pacific Consulting Group (PCG) has been helping organizations achieve customer excellence and operational efficiency. Their integrated services are designed to put their clients on a direct path from insights to implementation.

PCG’s customer-driven approach provides a deeper understanding of your target audience’s needs and expectations, enabling you to easily prioritize program improvements. Their deep research expertise, combined with focused creativity, has resulted in product, service, and program innovations within forward-thinking organizations.