Santander Mexico is one of the leading financial groups in the country, focused on business transformation and innovation. Its business is focused on Retail Banking, with a strong integration of Wholesale Banking, which adds to the boost of the Private Banking, Asset Management and Insurance businesses. 

Following the important investment plan of recent years, the Group is ready to grow profitably, recurrently and sustainably, in addition to increasing the base of loyal and digital customers and improving customer satisfaction.

Our history 

Following the important investment plan of recent years, the Group is ready to grow profitably, recurrently and sustainably, in addition to increasing the base of loyal and digital customers and improving customer satisfaction.

Since 2016 it has developed an investment plan of 15 billion pesos to optimise its processes and infrastructure with cutting-edge technology and boost digital channels.

Strategic priorities 

· Advance with the technological transformation to improve the digital channels 

· Simplify products, processes and operations to transform the service model, building on technology and data to improve customer experience 

· Grow the customer base and increase loyalty through integrated digital products and offerings, new service models and mass market value proposition 

· Remain the market leader with value-added products for corporates and by building on existing relationships to attract more customers, particularly individuals 

· Improve deposit mix and contribute to better cost of deposits