Sensory Spectrum, a globally recognized management consulting firm, specializes in understanding the sensory-consumer experience for industry, academia and government. Their approach links advanced sensory methods to consumer research with the latest statistical analysis procedures to provide business and technical solutions for confident decision making.
Their broad scope of customized services includes sensory program design and review, Spectrum Descriptive Analysis panel training, project management, consumer research, short courses and workshops.
Solutions
Sensory Spectrum is an innovative, multi-disciplinary team of experts in the field of sensory and consumer science. They are committed to understanding every aspect of the senses and how they relate to consumer needs, wants and experiences. As consultants, they partner with their clients to provide sensory driven guidance for product development and product improvement. They offer tactical advice for product positioning, and direction for new and strategic business opportunities. They inspire product developers to understand their products and consumers in-depth. Through technical design, implementation and interpretation we develop invaluable insights.
Sensory Spectrum relies on incredible sensory and consumer science to provide functional and exceptional solutions to their clients. From product and consumer understanding to offering complete workshops and managed services, they are there to ensure products and services are successful and possess the tools to grow and deliver.
Creating and extending sensory methodology and sensory strategies is core to their Mission Statement. Whether they are beginning a sensory career or have been working for some time, Sensory Spectrum provides relevant and unique learning experiences.
Over the past 30 years, Sensory Spectrum professionals have played a key role in the education and personal development of sensory scientists and their management. Their short courses are created and executed by a team from across industry and academia. With different perspectives on methodology, project management, global insights and product attributes, they will gain the very best in practical hands-on realistic solutions to questions and problems.
