• Organization TypeService Providers
  • HeadquartersHong Kong
  • Founded1995

Strategic Public Relations Group (SPRG)

Established in 1995, Strategic Public Relations Group (“SPRG”) is one of the largest Asian independent public relations networks in Asia and the largest public relations consultancy in Hong Kong.  It has been named “Asia Pacific Network of the Year” by Campaign, “PR Agency of the Year in Asia”, “Grand Stevie Awards Winner” at The Stevie® Awards, “Greater China Independent Agency of the Year (Silver)” by Campaign, “Asia Pacific Corporate Consultancy of the Year”, “Asia Pacific Financial Consultancy of the Year” and “Hong Kong Consultancy of the Year” by The Holmes Report, and “Local Hero – PR Agency of the Year” and “Local Hero - Media Relations Agency of the Year” by Marketing magazine.  It has also been named as “The Most Influential Public Relations Consultancy in the PRC”. With over 320 professionals, it provides a comprehensive suite of world-class public relations services including investor relations, IPO management and corporate communications for financial institutions, statutory bodies and associations as well as brand building, government relations and public affairs. What’s more, our marketing communications capabilities extend to the automobile, IT, healthcare and pharmaceutical industries, digital media, lifestyle and fashion, sports, hospitality and tourism, and M.I.C.E. along with the property development sector.  In addition, the Group provides expert services in product promotions, CSR communications, corporate affairs, media relations, event management, issue/crisis management, media and presentation skills training as well as editorial support and production of collaterals. Apart from leading the IPO communications market (completed 440 IPO communications projects since 2000, claiming an average of around 25% of the market share each year), SPRG also has a portfolio of retainer clients comprising over 170+ listed companies in Hong Kong – the largest among the Territory’s PR agencies. Backed by professionals with extensive experience in financial media, financial analysis, accounting, banking, public relations and marketing, our 230+ strong PR professional team in Hong Kong and China is ready to provide clients with tailored investor and public relations services including “talk of the town” events that help achieve their marketing and promotional objectives.
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Company Offices

  • Hong Kong (headquarters)
  • 2401-02, Admiralty Centre I, 18 Harcourt Road, Hong Kong
  • China
  • Guangzhou
  • Room 1809, Dongshan Plaza 69 Xianlie Road Central Guangzhou, PRC 510095 China
  • China
  • Shanghai
  • Room 1101, United Plaza No.1468 West Nanjing Road Shanghai, PRC 200040 China