The Social Institute (TSI) provides a gamified, online learning platform that empowers students to navigate their social world — social media and technology — to fuel their health, happiness, and future success. By reinforcing character strengths like empathy, integrity, and teamwork and by showcasing their role models (from student leaders to U.S. Olympians), they use a relevant, positive approach to inspire students to make positive, high character choices. 

TSI was founded by Laura Tierney,  a social media expert who previously managed social media for espnW, Nike, Disney, P&G, and Duke Men’s Basketball. A life-long competitor, Laura is also a four-time Duke All-American Athlete, two-time team captain, and Duke Athlete of the Decade.

Their unique, positive approach has been featured in the Washington Post, NAIS Magazine, ISTE, and has been applauded by Melinda Gates. They have partnered with Ravenscroft School, Gaston Day School, Bryn Mawr School, Gilman School, Woodward Academy, U.S. Olympic athletes, Duke Men’s Basketball, ESPN, and other forward-thinking institutions around the nation.