• Organization TypeAssociation
  • HeadquartersCanada
  • Founded1991

The Virtues Project

The Virtues Project™ is a global grassroots initiative to inspire the practice of virtues in everyday life, sparking a global revolution of kindness, justice, and integrity in more than 100 countries through Facilitators, Master Facilitators, Champions and Virtues Connections. The Virtues Project empowers individuals to live more authentic meaningful lives, families to raise children of compassion and integrity, educators to create safe, caring, and high performing learning communities, and leaders to encourage excellence and ethics in the work place. It has inspired and mobilized people worldwide to commit acts of service and generosity, to heal violence with virtues. The Five Strategies™ awaken the gifts of character, through inspiring programs, books, and materials that help us to remember who they really are and to live by their highest values. The Virtues Project was founded in Canada in 1991 by Linda Kavelin-Popov, Dr. Dan Popov and John Kavelin. It was honored by the United Nations during the International Year of the Family as a "model global program for families of all cultures".
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Company Offices

  • Canada (headquarters)