Their Story

They've spent the last 20 years helping thousands of colleges and universities spend less time collecting data and more time learning from it. Their experience has enabled them to develop innovative technologies that empower institutions to support meaningful assessment practices and use better data to improve learning.

Their Philosophy

Their approach isn’t full of jargon or just about the numbers. People are at the center of everything they do. While they believe the right technology and better data can empower better learning—they know technology and data are only part of the equation. They empower institutions to engage educators and learners with better data to demonstrate and improve institutional effectiveness, program quality, and student learning.

They’re on a mission to put better data into the hands of learners and educators everywhere and empower them to make the connections and insights that will lead to meaningful improvement.

Their History

Watermark was launched in 2018 with a vision to empower better learning at institutions across the U.S. and beyond. The organization was formed following the merger of Taskstream, Tk20, and LiveText — three of the leading providers of assessment management technology in the industry — in 2017. Digital Measures and EvaluationKIT are the newest members of the Watermark family and are united in their mission to advance educational intelligence by developing innovative technology you can trust.