YES BANK has been recognized amongst the Top and Fastest Growing Banks in various Indian Banking League Tables by prestigious media houses and Global Advisory Firms, and has received several national and international honours for their various Businesses including Corporate Investment Banking, Treasury, Transaction Banking, and Sustainable practices through Responsible Banking. YES BANK is steadily evolving as the Professionals’ Bank of India with the long term mission of “Building the Finest Quality Bank of the World in India” by 2020.

YES BANK, India’s fourth largest private sector Bank, is an outcome of the professional entrepreneurship of its Founder Rana Kapoor and his highly competent top management team, to establish a high quality, customer centric, service driven, bank catering to the “Sunrise Sector of India”. YES BANK is the only Greenfield Bank license awarded by the RBI in the last two decades, associated with the finest pedigree investors. YES BANK, a "Full Service Commercial Bank”, has steadily built a Corporate, Retail & SME Banking franchise, with a comprehensive product suite of Financial Markets, Investment Banking, Corporate Finance, Branch Banking, Business and Transaction Banking, and Wealth Management business lines across the country.

Brand Ethos

YES BANK has pursued a differentiated branding strategy in line with its objective of building the Finest Quality Bank in India. The foundation of this strategy lies in the name “YES”, which underlines the twin ethos of service and trust and the promise to deliver a truly delightful and unprecedented Banking experience to all customers.

Vision:

To be the ‘Finest Quality Bank in India’ by 2020

Mission

To establish a high quality, customer centric, service driven, private Indian Bank catering to the ‘Future Businesses of India’.