Pete A.

Technology, Innovation and Design Education Consultant



After careers in hospitality and as a software consultant at IBM, Pete has found his calling as an innovation, entrepreneurship and technology teacher. Since 2013, Pete has taught coding to aspiring tech startup founders, kids and people from all walks of life. Pete is now founder of Digital Intelligence Institute, a provider of digital product design, development and delivery education and services. Quote from Pete: People who haven't learnt coding don't realise there is a joy and exhilaration one experiences when creating computer programs. As a coding teacher, I see my students' eyes light up when they begin to understand the power they have. My mission has been to introduce the joy of coding to as many people as possible and to make it cool. Coding is not just for the geeks anymore. Anyone can do it and it's fun!


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