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Latest newsNews searchHealthFinanceFoodCareer newsContent seriesTry Devex Pro
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    How you may be writing job ads all wrong

    Here are some tips for crafting job ads that encourage those who are a good match to apply, while discouraging applications from those who are less qualified.

    By Kate Warren // 21 May 2013

    Working with recruiters around the globe, a frequent complaint I hear is that they receive too many applications from unqualified candidates. You post a job, and sometimes literally within seconds, the applications start coming in.

    Some of them are generic cover letters and CVs that do not specifically convey why they are a fit for your particular opening and some of them are so clearly not qualified it makes you wonder if they even read the job description before applying. Well, it turns out they may not be.

    TheLadders recently released a study on how job seekers read — or misread — job postings. The web company asked a group of candidates how long they read a job ad before applying. The findings: Some 44 percent of respondents said they spend one to five minutes and 19 percent said they spend up to 10 minutes reading a posting before deciding to apply.

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    Printing articles to share with others is a breach of our terms and conditions and copyright policy. Please use the sharing options on the left side of the article. Devex Pro members may share up to 10 articles per month using the Pro share tool ( ).

    About the author

    • Kate Warren

      Kate Warren@KateDWarren

      Kate Warren is the Executive Vice President and Executive Editor of Devex, where she leads a global team of journalists, event producers, and communications and marketing professionals to drive conversations around the most pressing and urgent issues of our time, including climate, global health, food security, philanthropy, humanitarian crises, and foreign aid funding. Through live journalism — via in-person and virtual events — along with insider news, analysis, podcasts, content series, and special reports, Kate and her team ensure the most important ideas, voices, and debates reach an influencer audience to drive impact and make progress on the Sustainable Development Goals.

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