SCOPE OF WORK
TCCIA Membership Management
Expert Volunteer: Private Sector Promotion/Development Expert
Location of Assignment: Mbeya, Iringa and Morogoro
Proposed Level of Effort: 2 weeks in each region (6 weeks assignment)
Anticipated Travel Date: (March -April)
Objectives of the Assignment The main objective of this assignment is to organize, recommend and document effective strategies to market TCCIA’s mission, enhance membership recruitment and retention strategies. Embark on feasible revenue collection strategies which would increase member satisfaction and membership fee payments. This assignment is a next step to the previous ENGINE support to these TCCIA chapters.
This will be accomplished by:
Background
The Tanzania Enabling Growth through Investment and Enterprise Program (ENGINE) is a four-year (2016 – 2020) USAID-funded Feed the Future Tanzania activity that aims to streamline and enhance many of the regulatory, informational and financial channels that encourage domestic and foreign investment in the southern mainland agricultural regions of Mbeya, Morogoro, and Iringa, and in Zanzibar.
ENGINE works at the district level, using a broad-based approach to engage with district-level Local Government Authorities (LGAs), private sector associations, business development service providers, financial institutions and small and medium enterprises. The program’s activities are divided into three main components:
Tanzania Chamber of Commerce, Industry and Agriculture (TCCIA) has the prime role to support, represent and negotiate with the Government on Private sector matters related to commerce, industry and agriculture development. TCCIA has been experiencing limited membership and financial resources to support its mission. Some of the reasons highlighted for that include among others; poor membership services, including no service differentiation among its different business member groups, poor involvement of members in the association, advocacy activities take very long to materialize; thus, members lose patience, and some members feel that continuing to pay subscriptions is an extra burden while not receiving any clear benefit.
Through various assignments the ENGINE program has supported TCCIA chapters in Morogoro, Mbeya and Iringa to address the aforementioned challenges. In 2017, an ENGINE Expert Volunteer undertook an institutional needs assessment that led to ENGINE’s support to promote TCCIA membership through development of institutional fliers; fielded interns to aggressively recruit new members in all three Regional chapters as part of an outreach strategy to increase the membership base. In all three
chapters, members increased (though not to the envisaged levels) following the referenced program support. However, there is still a need to review the developed strategies to address gaps identified ever since they have been in operation and document them in a more formal way. In particular, TCCIA’s membership development and marketing strategies to assist TCCIA chapters to promote its mission and recruit, retain and expand its member base. This will be coupled with enhancement of TCCIA’s capacity to develop strategies for development of Information generation, Communications and Educational Materials - produced periodically, e.g. Semi Annually.
Problem StatementThe Tanzania Chamber of Commerce, Industry, and Agriculture (TCCIA) serves its members at the national level and has local-level affiliates with varying levels of membership service. Local Chambers face significant challenges for collaborating with LGAs, with periodic public private dialogues (PPD) often described as lacking concrete and positive results. In some LGAs, the local TCCIA does not have the necessary structures or extensive business memberships to support a large and varied business community, with members of all sizes operating in all sectors of the economy. Due to some reasons beyond their capacity, TCCIA in Mbeya, Iringa and Morogoro have been experiencing inadequate technical skills related to effective procedures for recruiting and retaining members. Though its budget relies solely on membership fees and some contributions, TCCIA Mbeya Iringa and Morogoro feel that there is need for understanding why some similar organizations are more successful than them.
Tasks The Volunteer will complete the following tasks: a. Attend an orientation meeting with ENGINE Program staff; b. Accompanied by relevant ENGINE staff, attend an introductory meeting with TCCIA’s executive leadership and board of directors to discuss the volunteer assignment and to review its objectives; c. Review and document the membership subscription and recruitment system for TCCIA;The Final Assignment Report to the ENGINE Program must include the following sections:
Additionally, the Volunteer will provide exit debriefings to both TCCIA chapters Management and ENGINE & USAID Dar-office.
Volunteer Qualifications
TCCIA Organizational Development Expert Volunteer required skills and qualifications:
Illustrative Assignment Schedule for 2 Weeks in each Region
Note: This assignment schedule is illustrative of a two-week field assignment in each of three Regional TCCIA Chapters of Morogoro, Mbeya and Iringa to undertake this assignment. The timeline will be adjusted to reflect the Expert Volunteer’s availability, specific project and agency timing, and overall project needs.
Date
Activity
TBD
Arrive Tanzania
TBD
Orientation meeting in Dar es Salaam with ENGINE staff for an overview and discussion of the assignment objectives and process.
TBD
Travel to Mbeya regional office and meet with locally-based ENGINE staff
TBD
Meet local TCCIA leadership to discuss the assignment objectives and schedule
TBD
Review, develop and document membership subscription and recruitment system for TCCIA, develop TCCIA membership management system and review current marketing and communication strategies as well as document the referenced strategies by incorporating improvements.TBD
Travel to Iringa regional office and meet with locally-based ENGINE staff
TBD
Meet local TCCIA leadership to discuss the assignment objectives and schedule
TBD
Review, develop and document membership subscription and recruitment system for TCCIA, develop TCCIA membership management system and review current marketing and communication strategies, as well as document the said strategies by incorporating improvements.TBD
Travel to Morogoro regional office and meet with locally-based ENGINE staff
TBD
Meet local TCCIA leadership to discuss the assignment objectives and schedule
TBD
Review, develop and document membership subscription and recruitment system for TCCIA, develop TCCIA membership management system and review current marketing and communication strategies as well as document the said strategies by incorporating improvements.TBD
Write the TCCIA assignment Report and provide exit debriefing to TCCIA
TBD
Finalize writing of TCCIA assignment report, plan of action and write the Trip Report
TBD
Travel to Dar es Salaam and prepare for debrief meeting
TBD
Provide an exit debriefing to ENGINE/USAID and depart Tanzania
The International Executive Service Corps is a Washington, DC based not-for-profit that focuses on private sector growth. We support and catalyze the development of private enterprises, business support organizations, financial institutions, and public institutions around the world. Utilizing skilled consultants and expert volunteers, we’ve implemented over 25,000 short-term projects and 200 programs in 130 countries. True to our mission — Promoting Prosperity and Stability through Private Enterprise — we’re proud to have created over one million jobs across the globe