Lately, Nithya Ramanathan has been listening to the Joe Rogan Experience, a podcast known for its authentic — and sometimes controversial — long-form interviews.
That’s not necessarily because Ramanathan, the chief executive officer of nonprofit technology company Nexleaf Analytics, agreed with what the podcaster has to say. Instead, it’s more about figuring out what she’s missing and trying to tap into what’s relevant for one of the largest audiences in the world.
“We might not feel like there’s truth, or fact, or whatever,” she added, speaking at a Devex Pro event on Friday. “But it comes out in a way that is very accessible — and I will say that our sector has lost the ability to be relevant, generally.”