How to build a Muslim specific funding strategy

Penny Appeal's eye camp in Bangladesh. Photo by: Penny Appeal's Facebook

LONDON — British Muslims could be NGOs’ “biggest champions” when it comes to funding, and all development organizations should be implementing a funding strategy to engage the community, said Adeem Younis, founder of Penny Appeal.

Not only is the U.K. Muslim community likely to be the fastest growing — if migration patterns to Europe continue, it’s predicted to grow from 3.4 million to 13 million by 2050 — but research shows the community is the largest religious donor to charitable causes within the United Kingdom.

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About the author

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    Rebecca Root

    Rebecca Root is an Editorial Associate and Reporter at Devex. She has a background in journalism and communications, and has written for a variety of publications while living and working in New York and London. She is now based in Barcelona and produces multimedia editorial content for digital content series and media partnerships.

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