How to build a Muslim specific funding strategy

LONDON — British Muslims could be NGOs’ “biggest champions” when it comes to funding, and all development organizations should be implementing a funding strategy to engage the community, said Adeem Younis, founder of Penny Appeal.

Not only is the U.K. Muslim community likely to be the fastest growing — if migration patterns to Europe continue, it’s predicted to grow from 3.4 million to 13 million by 2050 — but research shows the community is the largest religious donor to charitable causes within the United Kingdom.