BARCELONA — It is not just the programs in the field that have been put on hold in recent months. Across the development sector, organizations have also seen their fundraising operations interrupted by the pandemic.
In a Devex survey, almost half of global development professionals said the organization they work for has lost funding due to the pandemic. Activities around community- and individual giving — such as large-scale events, retail, and face-to-face fundraising — have been significantly impacted.
For many organizations, these activities contribute a small but important portion of their overall funding. James Huitson, senior global fundraising manager at CARE International, said that they are strategically important because they provide unrestricted income which can be used to top-up government and donor funding or allow an organization to test out new innovations.