Not everyone defines the business concept of shared value the same way — and where you’re from may play a role.
A shared value movement has been growing in India in recent years. Mahindra, a group of companies valued at $19.6 billion, has enormous reach across the 10 sectors where it operates. But when it comes to measuring impact, the firm is mainly looking at the economics.
The Mumbai-based multinational group measures shared value by looking at traditional business metrics, such as a return on capital. The group only measures social impact in its corporate social responsibility programs, said Rajeev Dubey, group president of HR and corporate services and CEO of aftermarket sector.